Blog

Approfondimenti, case study e novità sul metodo BOSS per gestire, far crescere e innovare il tuo salone.

Company Culture

BOSS Summit 2026: why your salon can't afford to miss it

A single day that can change your salon's entire year: numbers, strategies, and real conversations with people facing your same daily challenges. Here's why you should mark BOSS Summit 2026 on your calendar.

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Products

Discover the new feature to create personalized landing pages

GoWeb Landing Page Console: create personalized landing pages for every advertising campaign of your salon.

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Interviews

How to improve your salon's numbers? Cristiano Braggion tells us

The interview with Cristiano Braggion, author of “The Code of the Extraordinary Hairdresser” and co-founder of Boss.

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Insights

Cost of products used and profitability: how to avoid an “empty till”

Why correctly calculating profitability on the cost of products used is crucial for a salon's sustainability.

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Insights

Personalized consulting service: discover our added value

Why data analysis is the engine of Boss consulting and how tailored support helps the salon grow.

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Insights

Management software, a growing market – data and forecasts for 2023

The digitalization of Italian SMEs and the growth of the management software market: data and opportunities for salons.

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News

Participate in our exclusive event for your 2023 marketing campaigns

An event dedicated to digital communication and GoWeb landing pages to create effective marketing campaigns.

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Case study

G&G Parrucchieri increases average revenue with GoWeb

How the Milanese salon G&G Parrucchieri increased its average revenue thanks to GoWeb and the Exclusive program.

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Case study

Case study: Shine Total Beauty by Morena Gasperina

The story of Shine Total Beauty from Domegge di Cadore and how Morena Gasperina improved her salon's numbers with Boss.

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Case study

Relife increases revenue and average ticket with the Exclusive program

The Relife salon in Oleggio regained control of expenses and renewed its team thanks to the Exclusive program.

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Case study

Lady B increases revenue and number of clients with the Exclusive program

How the Roman salon Lady B reorganized its operations and achieved concrete results thanks to the Exclusive consulting program.

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Products

Go Manager App – Go Booking

The Go Manager and Go Booking mobile apps: cutting-edge tools for the salon team and for end customers.

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Insights

Boss Services & Products

Not the typical management software company for hairdressers: Boss is a master of method, not just software.

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Interviews

Boss Method: the new era for hair salons

Interview with CEO Cristiano Braggion on the Boss Method and the 360° service that makes salons extraordinary.

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