Frequently asked Questions and Answers
Take a look at the questions we are most frequently asked
Method
Being a BOSS Tutor is a mission. They are highly qualified professional figures who accompany the salon along a path of entrepreneurial growth. The objectives are the correct reading and effective interpretation of salon numbers, effective and targeted marketing, consistent cost management
Numbers for a salon are like the dashboard for a car. It is unthinkable to drive without having the car's levels under control, just as it is not possible to “drive” a salon without knowing the numbers that define the company's strengths and weaknesses.
If you don't know your numbers, you don't know when, how much and what to buy, you don't know to whom you should address your communications nor whether they are effective, you don't know how much you spend or how much you collect, you don't know your customers, how many they are and how often they visit you.
A management system is a good starting point, but it is usually not enough on its own if you want your salon to achieve excellence. It is necessary not only to know how to use it, but also to make use of the numbers that it can produce.
To do this you may need a professional to help you use both the management system and its numbers.
Boss has 20 years of experience in the industry, has always dealt with hairdressers and cares about their growth and evolution from craftsmen to entrepreneurs.
Boss's first customer was Boss, the Boss team's expertise stems from a passion for business management, data analysis and technological innovation. Boss's strength is its great attention and care for the specific needs of the industry.
Management system
Marketing
GoWeb's Marketing Console is an intuitive tool that provides advanced data analysis to increase sales of products and services. It analyses the purchase history of each guest to ascertain their profile, spending patterns and budget. By using these parameters, it gives the salon team a better understanding of guests' needs and helps them sell both products and services. It prevents salons from engaging in blind marketing campaigns, thus saving time and money. Furthermore, targeted messaging tends to be more successful than general campaigns, resulting in higher revenues.